In our film studio, we’re making the move to 4K gradually, with every new purchase. We now have 4K cameras, and 4K capable post production tools. … Read More
video production
Testing Cool Video Gear, and Great Results, too!
The world of independent film production is in flux – changing nearly every month. There are new cameras, compression formats, editing software and much more. Our job is to stay on top of the process and to ensure the gear … Read More
Thunderbolt Tech is More Than Fast Hard Drives
It’s easy to treat Thunderbolt like any other iteration of connectivity. Just like we moved from USB, to FireWire 400, to USB 2 to FireWire 800, we’ll move to Thunderbolt. But if you do let go of a bored sigh, … Read More
The Contour Camera; It’s not Another GoPro
Las Vegas, April 16,2012 – Been walking the vast exhibit floor at the National Association of Broadcasters today and am happy to report that this show is bigger than last year, and badder than ever. Stopped in at the Contour … Read More
Reality TV: We’re ALL (Mini) Maniacs
As we push forward with our new pilot project, Auto Obsession, one of the elements is the gathering of a group of like-minded people. People who love their cars. People who have an obsession. So, we filled a MiniCooper Countryman … Read More
Tags: Advertising, Auto Industry, Automotive Research, Blogging, Cameron Barrett, Canon 7D, Countryman S modified, David Barrett, documentary, documentary production, HD Camera, JCW Countryman, JCW Mini, John Cooper, MINI, Mini Maniacs, Mini Owners Club, Mini UK, MiniCooper, miniusa, Rcom Creative, reality tv auto show, video production
What Really Went Wrong With Final Cut X
I can remember when nobody knew what Final Cut Pro was. In fact, I can remember when Randy Ubillos and Tim Meyers were working to move an unnamed video project from a company called SuperMac to Adobe. Those were really … Read More
Tags: Apple, Avid, buy fcp x, Cameron Barrett, Canon 5D MKII and FCP, Canon 7D, Canon 7D and FCP, David Barrett, documentary, documentary production, DSLR, dump fcp x, Editing, fcp x is great, final cut for morons, Final Cut Pro, final cut pro for dummies, final cut pro x sucks, HD Camera, HD Video, NAB 2011, NAB 2012, Panasonic, pre-production, Premiere 6, Pro editing, Randy Ubillos, video production, XDCAM, YouTube
Leaping into the New Year
As we push our way into 2012, the coming year is already filled with expectations and variations from the norm. What will you do on February 29? Will you take advantage of the extra three days prior to filing taxes? … Read More
Don’t Forget to Listen to Your Customers
As 2011 winds down, I spend considerable time evaluating where we’ve been and where we need to go in the coming year. As much as possible, I visit with clients and ask questions, so I can get a better feel … Read More
With a New Website, What Tools are we Using?
Every web environment is different. In some cases, a single page exists. In others, a wide array of applications are in play. For R/com Creative, a combination of tools helps us communicate with our clients and prospective new friends. Our … Read More
The importance of quality audio
The outcome of the test was really interesting. People often picked lower quality video with higher quality sound as their favorite images. And, when the audio was played back without picture, most (like 90%) picked the highest end video to go along with the top quality audio, even when that audio was really matched to lower quality video images. … Read More