MINI

Reality TV: We’re ALL (Mini) Maniacs

Posted by David Barrett on March 6, 2012 | Featured

As we push forward with our new pilot project, Auto Obsession, one of the elements is the gathering of a group of like-minded people. People who love their cars. People who have an obsession. So, we filled a MiniCooper Countryman … Read More

Tags: Advertising, Auto Industry, Automotive Research, Blogging, Cameron Barrett, Canon 7D, Countryman S modified, David Barrett, documentary, documentary production, HD Camera, JCW Countryman, JCW Mini, John Cooper, MINI, Mini Maniacs, Mini Owners Club, Mini UK, MiniCooper, miniusa, Rcom Creative, reality tv auto show, video production

The Initial Bits of Our Auto Web Series Pilot

Posted by David Barrett on February 5, 2012 | Featured

So, we’re developing a web series pilot. It’s called Auto Obsession and it’s about the people who own various types of vehicles and how… um… unique they all believe they are. Think of People Magazine or US for vehicle owners. … Read More

Tags: 17-mile drive, front wheel drive, fun car, jim mcdowell, laguna seca raceway, mcdowell mini ceo, MINI, mini cooper, mini cooper countryman, mini takes over prodrive program, mini wrc, miniusa, nich brand, scca and mini, small car, thunder hill, video program, video show, web series

What Will the Auto Industry Do?

Posted by radmin on November 28, 2008 | Featured

Next, kill GMC. Sell Saab. Who even knows that Saab is owned by GM? In fact, reduce the company to a core of Chevrolet, Cadillac, and Buick. Some might even argue to dump Buick, but I personally think it adds a niche for older buyers who value tradition. … Read More

Tags: Auto Research, Automotive Research, Chevrolet, Chevy, GM, GMC Trucks, LA Auto Show, MINI, Saab cars, Saturn cars