As we push our way into 2012, the coming year is already filled with expectations and variations from the norm. What will you do on February 29? Will you take advantage of the extra three days prior to filing taxes? … Read More
CES
Don’t Turn Off That Television – Oh, Wait: You Can’t!
Our clients need to know how these evolving and emerging new devices and capabilities impact their marketing, sales, and promotional strategies and tactics. To keep up with the Jones’, stick with us throughout the week. Make sure you attach yourself to our Twitter feed to get the latest info from the show. … Read More
Advertising Basics
So, it goes without saying that the most simple and direct tactics are often the most effective. Take this Hyundai advertisement. Well, it isn’t really an ad for the car company. It’s an ad – wait, it’s an anti-ad for the retailer from whom the owner of this Hyundai made his or her purchase. I love this ad. … Read More
Tags: Advertising, Auto Ads, CarMax, CES, effective ads, Hyundai, Rcom Creative
Navigating Hilarity
During the Consumer Electronics Show, we had a chance to check out a variety of new promoted technologies on various automobiles. As a component of our work within the automotive space, we often drive new vehicles, work with clinic groups … Read More
Shortest F1 Circuit in the World
Only in Vegas. … Read More
Tags: BMW, BMW Sauber, Bobby Rahal, CES, F-1, Formula One, Graham Rahal, Motor Racing, Racing
Shooting in Nevada
This year, we’re focusing on technology that has applications to the automotive industry. That includes navigation, multimedia, video, and even Internet technologies. In fact, we’re learning that in 2008, many kids will want to migrate away from watching DVDs and will instead want to watch YouTube, all while traveling down the highway. … Read More
Tags: 1080p, Auto Industry, Blu Ray, CES, convention, DVD, HD DVD, Las Vegas, Microsoft, Nevada, Research, shooting, SYNC, video production, YouTube