One of the things we continually suggest to our clients is to consider your culture and compare it against that of your competitors. Once you know what the playing field is like, consider taking steps to create a process that puts your firm above the noise – be unique.
Salesforce Chatter is a unique solution that large companies are beginning to use to ensure the best possible client relationship. In today’s world, getting feedback from the customer in real time is huge and almost essential.
Check out this short video that explains how Salesforce Chatter works, and how Virgin America will use it to maintain their unique market position: